In February, people were aching to know the answer to the following. Would this “novel virus” have familiar patterns we associate with the flu, seasonal colds, and other predictable and manageable pathogens? Or would this be something entirely different, unprecedented in our lifetimes, terrifying, and universally deadly?
Crucial in this stage was public-health messaging. In previous pandemics from post-1918 throughout the 20th century, the central messaging was to stay calm, go to the doctor if you feel sick, avoid deliberately infecting others, and otherwise trust the systems in place and keep society functioning. This was long considered responsible public-health messaging, and this was pretty much where we stood throughout most of January and February, when publications regardless of their political outlook maintained sobriety and rationality.
Something dramatically changed this time.